Cars represent freedom, right? Sure, but shouldn't that same freedom be available to those who can't justify purchasing their own car? Daimler thinks so, and has created a new pilot program called car2go that allows subscribers to rent a smart fortwo for just 19-cents a minute or less, depending on how long you need the car. The initial roll-out is taking place in Ulm, Germany and begins October 24. The cars can be reserved at a moment's notice from the internet, a mobile phone or in passing using an electronic chip that's given to the user upon the account's creation. There are no limits as to how far the car car be driven, and it can be parked and relocked wherever the driver's trip ends as long as it's within the city limits.
At the outset, there will be 50 smart fortwo's in use by car2go. For a trial period, only Daimler employees will be able to use the service, but the automaker hopes to expand to all Ulm citizens in the spring of 2009. We imagine the car2go service will expand into other locations based on how successful this pilot program proves to be, but don't hold your breath for smart rentals in the U.S. anytime soon.
[Source: Daimler]
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