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Monday, July 13, 2009

Honda confirms production of CR-Z, Fit Hybrid in 2010

Honda CR-Z Concept

Honda has confirmed what's been suspected for some time: the Honda CR-Z is coming next year and the Fit Hybrid will be released in late 2010.

The brief press release (below the fold) touts the two hybrids as the latest expansion of the automaker's Integrated Motor Assist (IMA) system, along with its focus on highly efficient, lightweight and compact conveyances.

The CR-Z, a sporty hybrid inspired by the CRX and unveiled at the Tokyo Motor Show in 2007, will go on sale in Japan this February, with the Fit Hybrid hitting shores across the Pacific later next year. Honda hasn't explicitly announced whether the two models will be available in the States, but we'd expect a formal announcement when the production CR-Z and Fit Hybrid debut at the Tokyo Motor Show this October.

PRESS RELEASE

Honda to Begin Sales of Two More Hybrid Models in 2010

TOKYO, Japan, July 13, 2009 - Honda Motor Co., Ltd. today announced plans to begin sales in Japan of the CR-Z sporty hybrid model in February 2010 and Fit Hybrid before the end of 2010. By combining these two models with the currently available Insight and Civic Hybrid, Honda will further enhance its lineup of compact hybrid models, which leverage the unique characteristics of Honda's Integrated Motor Assist (IMA), including compact size, lightweight and high efficiency. In addition, Honda is currently developing a new hybrid system which is intended to be installed on mid- to large-size vehicles.

Honda also announced that, in addition to the No. 1 line at its Suzuka Factory, the production of Insight also began on Suzuka's No. 3 line in mid-June 2009, leveraging Honda's flexible production system.

In order to continue contributing to the global effort to reduce CO2 emissions, Honda will continue to focus on research and development of technologies which improve fuel-efficiency and strive to deliver products with improved environmental performance to as many customers as possible by making such products more accessible to all people.

The CR-Z concept vehicle made its world debut at the 40th Tokyo Motor Show in 2007. The CR-Z sporty hybrid will feature advanced technologies that deliver enjoyable driving for all while reducing the vehicle's environmental footprint.

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